SEARCH ENGINE MARKETING

Master Search Engine Marketing with DigiTank

Curious how businesses appear at the top of search results — and how they turn clicks into customers? This SEM course with real projects walks you through the world of Search Engine Marketing (SEM) and Pay-Per-Click (PPC) from the ground up.

Details to share

Shareable Certificate

Live + Recorded

Live QnA

Get your doubts cleared instantly with interactive live Q&A sessions.

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Average CTC in US

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Realtime Projects

Work on real client campaigns and projects as you learn.

Showcases

Learn directly from successful campaigns and real-world brand strategies

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Top Hiring Companies in this industries

GET HIRED TO WORK FOR THESE GLOBAL GIANTS

Certification

Earn a certificate from India’s Fastest growing marketing firm.

What you'll learn

Foundations of Paid Search Marketing
Learn how Google Ads and Bing Ads work, including auction systems, Quality Score, ad ranks, and campaign types like Search, Display, Shopping, and Video.

Campaign Planning & Optimisation
Master campaign setup, keyword targeting, ad copywriting, A/B testing, bidding strategies, budget management, and conversion rate optimisation (CRO).

Analytics, Tracking & Performance Scaling
Use tools like Google Ads, Google Analytics 4, and Tag Manager to track KPIs, analyse ad performance, set up retargeting, and scale high-performing campaigns

Client Strategy & Career Growth
Learn how to create SEM proposals, manage client expectations, optimise ROI, and build a career as a freelance PPC expert, in-house marketer, or agency specialist.

Meet your mentor

Vinayak Mankumare

Performance Marketing Specialist
6+ Year Experience in Paid ads.

Fun Facts about Vinayak

Trained 500+ students, professionals, and entrepreneurs in practical, real-world digital marketing skills.
Delivered hands-on training programs focused on actionable strategies and measurable results.
Managed and optimised advertising campaigns with a total spend exceeding ₹50 crore.